University of Otago Public Lecture | Clockwork Switzerland: How to Go with Time Thursday 7 March
By University of Otago | Posted: Thursday March 7, 2019
Urs Eberhard, Head of Markets, Switzerland Tourism, will share the challenges and opportunities the industry is facing.
Switzerland is known to just work. Trains are on time and the sidewalks are clean. Switzerland is beautiful. If mountains had a home, it would be Switzerland. But is this still timely enough to attract today's global traveller?
How does the tourism industry in Switzerland avoid risking a standstill and what is the role of the National Tourist Office?
Switzerland Tourism will share how the local and regional Destination Marketing Organisations (DMOs) are responding as integral parts of a system that have to be interlinked and run as smoothly as the wheels of a clock.
Thursday 7 March
Millennium Copthorne Hotel, Queenstown
Registrations still open