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| | | | | | Enterprise Training Programme | Online marketing - develop a digital strategy for your tourism business |
| | | | Presented by: Barry Dowell, Blacksheep Marketing & Communications | Central Otago | | Thursday, 11 March 2010 | | 9.00am - Noon | | Fully Funded | | | Are you unsure about the money you are spending regarding your website? Are you asking yourself is it worth it or is it working? This workshop will show you how to evaluate the website, what’s working, what’s not, how to save money, ensure you get the best from your web provider and the most leverage that you can for your business from the internet. Thinking in virtual terms is one of the key aspects of this workshop, as well as trying to save you money! | | Content includes:
- Introduction to online marketing, internet advertising and business strategy.
- The role of online metrics (improved website ranking) and its importance for your marketing.
- Is your website working?
- Where is your online marketing dollars going? What’s working? What’s not?
- Low cost ways to improve your website performance.
- Understand how the NZ digital landscape is working and online advertising opportunities.
- Developing an online marketing strategy checklist for your business.
- Useful tips and a tool kit from which you can build on.
Follow-up one-to-one coaching
An essential part of the Enterprise Training programme is the fully funded one-to-one follow-up session with Barry that is available to participants on the workshops for up to 1 hour to discuss the application of specific content to the participant’s business. These will follow the workshop on the day, starting at 12.30pm, 1.30pm, 2.30pm and 3.30pm on a first booked basis.
* Please note conidtions apply with fully funded workshops.
| | | Venue: To be advised,QUEENSTOWN | | | RSVP: Thursday, March 04, 2010 | | | |  |
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Printable Version
